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Date ArticleType
5/21/2020 Member News

Pandemic Inspires Carmel Marketing Agency to Launch New Digital Product Line to Support Small Businesses

May 21, 2020 (Indianapolis, IN) – THE PLAID AGENCY announces the launch of Simply by PLAID—a new line of digital marketing products specifically designed to support independent and emerging companies during this challenging economic time.  
 
With an on-demand catalogue of digital signature services, an expedited process and straight-forward rates—Simply aims to bring Indy small businesses targeted marketing packages that will more effectively connect with customers in this evolving economy--to stay relevant and even thrive during this uncertain time. “The threat of decreasing revenue and the acute need to reach audiences can feel at direct conflict. As small business owners, we get it,” Chief Executive Officer Samantha Schwartz explains. “We designed Simply’s product lines to mitigate that conflict—providing bold strategies right at the sweet spot of affordability and impact; to leverage our expertise to support our fellow independent companies in this time of economic stress.” 
 
“The stakes are high for local companies right now—a strong and clear online presence is more critical than ever,” Chief Marketing Officer Kylan Stuck adds. “We felt strongly compelled to create something that could support our fellow Indy small business communities—understanding the current market need and financial constraints.”
 
For the past five years, the Carmel agency has successfully partnered across the Indianapolis business landscape as a trusted branding and digital marketing expert. As co-founders Schwartz and Stuck considered how their passion for translating brands and marketing expertise could better serve the community in the midst of COVID-19, the Simply signature line was born. “Simply is an extension of our commitment to the Indianapolis small business community and our craft; simply—we really are all in this together,” Schwartz concludes.
 
Simply now boasts a complete line of website packages available to the public now—with digital ad, social media and graphic design offerings already in development. To learn more about Simply by PLAID signature line, please visit simplybyplaid.com
 
About THE PLAID AGENCY
THE PLAID AGENCY was founded in 2015 as a full-service marketing, advertising and public relations agency headquartered in Carmel, Indiana. THE PLAID AGENCY provides strategic consulting, marketing plan development and oversight, cross-channel management, digital strategy and tactical project implementation, brand creation, multi-channel content creation, social media composing and more. For more information, visit www.theplaidagency.com.